Systemized AI content
for every client

Each client gets their own brand profile with a unique voice, inspiration library, and social connections. You switch between brands with a single click—no logging in and out of different accounts.

All brands live under your agency's company umbrella, so you can manage everything from one dashboard. The AI generates content independently for each brand, respecting their individual voice and style settings.

Just paste their website URL. The AI analyzes their site and auto-populates their brand voice, topics, audience, and style preferences. Connect their Readwise account (or curate inspiration sources manually), and you're generating posts within minutes.

The AI starts producing original content immediately—no lengthy training period. It uses the brand profile and inspiration library you provide to generate on-brand posts from day one. The output improves further as you provide feedback over time.

Social Tools has full role-based access control. You can invite team members and assign them to specific brands or give them agency-wide access. Different permission levels let you control who can review content, publish posts, or manage brand settings.

This means junior team members can review and refine content, while senior staff maintain editorial control. Everyone works from the same platform with visibility appropriate to their role.

Yes. Each brand's content, generated posts, and data are completely separate. The AI only accesses content from the brand it's generating for—there's no cross-contamination between client data.

Client content is never used to train AI models. We use AI APIs with data processing agreements that explicitly prohibit training on customer content. Your clients' data stays theirs.

Each brand has its own profile that defines tone, audience, topics, and style preferences. The AI uses this profile as the foundation for every post it creates for that brand.

Beyond the profile, the AI draws inspiration from each brand's unique library and feedback history. Posts liked or disliked for one brand don't affect another—each brand's AI learns independently. This means a playful tech startup and a formal financial services client can coexist without any bleed-over.

No—and for agency work, that's essential. When you're managing client brands, you need editorial control. Every post goes through your review before it's published.

We've optimized the review workflow for speed. You can quickly scan posts, make voice edits, and approve or reject in seconds. The AI does the heavy lifting; your team provides the quality assurance clients expect from a professional agency.

Most tools help you schedule and publish content—but you still have to create it. Social Tools is an AI agent that does the creative work for you. It explores each brand's inspiration library, identifies interesting angles, and crafts original posts that add genuine value.

Think of it as adding a tireless content creator to your team who's read everything your clients have read, understands each brand's voice, and comes prepared every morning with thoughtful content ideas. You're not prompting an AI; you're reviewing work that's already been done.

Beyond the AI, the interface is designed to pass what we call the "Coco-Puffs test"—it's so streamlined that you can dip in over breakfast, schedule a week's worth of content, and move on with your day. Because posts are pre-generated from content we know fits each brand, there's no blank-page paralysis or endless ideation sessions. You're curating, not creating from scratch—and that speed advantage compounds across every client in your portfolio.

Social Tools works best when clients share their own perspective on topics they care about. Here's a simple guide for your team:

When in doubt, err on the side of caution. If you're unsure whether something might infringe copyright, it's best not to include it. We also encourage reviewing all generated posts before publishing to ensure they reflect original perspectives rather than reproducing source material.